Welcome to the United Colors of Benetton universe: download our Apparel APP and experience exclusive shopping.
Stay up-to-date on the latest trends
Here you can explore and purchase our collections of women's, men's, kids' and baby clothing, taking advantage of the new features introduced to improve your shopping experience.
Whether you are looking for a look for a special occasion or something new to revamp your wardrobe, you can find the looks that best suit your style and tastes and get your fill of inspiration by browsing the various product categories.
The collection for women includes:
- Outerwear
- Knitwear
- Sweatshirts
- Shirts and Blouses
- T-shirts and Tops
- Dresses and Jumpsuits
- Trousers and chinos
- Jeans
- Skirts
- Jewellery
- Accessories and Shoes
- Loungewear
- Intimates and pyjamas
Among the proposals for men's clothing we've got:
- Jackets
- Tops
- Sweatshirts
- Shirts
- T-shirts
- Polos
- Trousers and chinos
- Jeans
- Accessories and Shoes
- Loungewear
- Intimates and pyjamas
The kids' clothing collection includes:
- Outerwear
- Sweatshirts and Jumpsuits
- Knitwear
- T-shirts and Shirts
- Polos
- Dresses and Dungarees for girls
- Trousers and jeans
- Leggings for girls
- Sweatpants
- Skirts for girls
- Intimates and Pyjamas
- Accessories and Shoes
And don't miss the latest arrivals in baby clothing with:
- Outerwear
- Tops and Sweaters
- Sweatshirts and T-shirts
- Bodysuits and Onesies
- Shirts and Polos
- Dresses
- Dresses in organic cotton
- Outfits and Dungarees
- Skirts for baby girls
- Trousers
- Underwear and Pyjamas
- Accessories
Shopping: online fashion is just a click away
On the sofa at home, on your lunch break, while you're travelling: the Benetton APP allows you to shop at any time, wherever you are. You just need to add the items you want to purchase to your cart and complete the purchase with a few clicks.
Manage your account with ease
You can create your account and sign up for the Family Card program to access exclusive benefits directly from the App.
You can collect points with your shopping, track your purchases, monitor your orders and manage returns in an easy and intuitive way. We have, in fact, perfected our navigation and search system to make your shopping quick and easy.
Create your wishlist and save your favorite looks
Here you can use your wishlist to save your favorite products. To plan your purchases more effectively, you can create your wishlist and save the looks you love most.
You just have to browse our clothing collections online, select the items that catch your attention and add them to your wishlist to keep them at hand when you decide to purchase them.
Get more information on the looks you love most
You now also have the option to scan the barcode of an item you see in stores to immediately view detailed information online.
Did you find a look you like? Open the Benetton APP, scan the code and immediately get more information on sizes, colors and availability.
Secure and fast payments
Plus, you can now also save your credit card or preferred payment information during checkout to speed up your purchases.